Traction CEO Holly Pezzano Talks Build vs. Buy And Being Niche Focused In VoyageATL

Homefield Equity

Traction CEO Holly Pezzano was recently featured in VoyageATL article. In it she discussed topics ranging from why she started Traction, how her history with insurance and automotive businesses helped shape the concept and why just buying an insurance agency wasn’t going to give Traction the business we wanted. My guiding philosophy is “If I […]